FOR IMMEDIATE RELEASE May 25, 2010 New Green Zebra Guide Offers Unique Opportunities for Businesses
BC-based social enterprise TB Vets Charitable Foundation, publisher of Green Zebra guide, is now accepting sustainable businesses to feature in Green Zebra’s 2011 edition. From now until June 18, local businesses can apply to benefit from 16 months of exposure throughout the Greater Vancouver area.
Green Zebra, the Lower Mainland’s only sustainability-themed coupon book, offers exclusive savings on a vast range of products and services. The book’s broad distribution generates awareness and sales for well-known champions of sustainability like Mountain Equipment Co-op and MarketPlace IGA, as well as newer or smaller businesses that rely on Green Zebra as their primary source of advertising.
“Green Zebra is our most reliable and redeemed promotional option,” says Doug Smith of Vancouver’s East End Food Co-op. “We can always count on a huge return—and loyal new shoppers.”
One of the new privileges for 2011 participants is Green Zebra’s partnership with Clip Mobile, bringing savings to consumers through a popular iPhone app dedicated entirely to coupons.
“Making Green Zebra coupons available on an app like this is one of the ways we’re helping take ‘green’ mainstream,” explains Rebecca Fry, Business Development Manager for Green Zebra at TB Vets. “Clip Mobile also features coupons from other businesses outside the Green Zebra network, so the app appeals to consumers whether or not they’re thinking green already. Our sustainable businesses will have their offers displayed alongside their competitors, building consumer awareness of the businesses that are doing their part for our community.”